We cut product photo costs by 70% in the first month. We used to book a studio for 2 days per collection. Now we upload a reference shot, type the surface and lighting we want, and get 4K images back in minutes. Clients can't tell the difference.

Text rendering was the dealbreaker for me with every other AI image tool. I design packaging — the text has to be correct. GPT Image 2 is the first one where it actually is. Every word, every time.

We migrated from GPT Image 1.5 to 2 in an afternoon — changed one model parameter in our API call. We're now generating 50,000 product images a month automatically. The resolution and text accuracy upgrade alone justified it.

I'm writing a 32-page children's book. The same character appears in 28 scenes. Character consistency means she has the same face in every illustration — something I didn't think was possible without hiring a human illustrator for months.

We run 12 ad creative variations a week. Before this, each one required a designer and a 48-hour turnaround. Now the copy team types the image, the headline goes in the prompt, and we're live the same day.

I've been on Midjourney for two years. I switched because GPT Image 2 has a real API, a lower starting price, and it can render text. The artistic quality is there too — I was surprised. Didn't expect to say that.